Coming up through the ranks of Direct Mail, Publishing and Traditional Advertising agencies, Brian got a feel for process, the goods and bads and took it all in for about 10 years. Through it all he noticed a distinct lack of solid defensible rationale in the creative being developed and rolled out. Somewhat disenchanted, Brian sought to find a place where his passion for logic and data could enhance his creative pursuits.

Everything began to gel when the digital market started to take off around the millennium. Brian started off on the path of all things digital, without leaving his past behind. Brian started Asenka in 2002 and has steadily grown with the technology. He’s quite content now to be able to leverage all the creative training along with the digital tracking tools which have evolved into his own matrix for analyzing the effectiveness of digital campaigns that include a key focus on quality, not just quantity.

Brian most enjoys family time with his wife and two young boys. When time beyond that avails, you’ll find him on the mountain bike trails, in the garage working on his Mustang restoration project, or on a rare day, even at the race track. Brian and his family are active in their church as well, leading a couples ministry, teaching children’s church and anything else they might lend a hand in.

Sales, Marketing and Operations have been on Lauran’s resume for over two decades. She’s honed her skill set in a few different industries, from Real Estate to Entertainment to Finance and now Digital Marketing.

As a native New Yorker, Lauran studied Business Administration at Fordham University. She’s an energetic team player that understands how to effectively drive results in a fast-paced industry. She had the pleasure to work for start-ups as well as Fortune 1000 firms but definitely prefers the smaller, homier environment. At Asenka, she is responsible for managing projects, communicating with clients and balancing customer needs with business priorities.

Lauran’s personal time is family time where she enjoys movies, board games and outings with her 2 kids and weekend getaways with her husband. She also volunteers with Jersey Girls Animal Rescue where she secretly wishes she could adopt them all!

Kyle’s fascination with the internet began at an early age, which quickly turned into a strong interest in digital marketing.

Kyle earned the highest possible scholarship to study marketing at Rider University in which he graduated with high honors, earned multiple awards, and continued on to earn his MBA. While there, he became nationally recognized by the Small Business Institute for competing in a collegiate-level business consulting competition. Kyle’s in-depth marketing strategies secured him a top-ten national finish as an undergraduate student, and a 2nd place national finish as a graduate student.

Upon graduation, Kyle began his career in the digital marketing industry and has been there ever since. He’s experienced in analytics, marketing strategy, paid ad campaigns, search engine optimization, and more.

Outside of marketing, Kyle considers himself a “tech nerd”, obsessed with all things consumer electronics. Just mention “tri-band wifi” “4k resolution” or “quad core processor”, and he’ll act like a kid in a candy shop.

When he’s not working, Kyle is probably at the gym, finding the next best coffee shop, or going on an adventure with his wife (which usually also involves the gym or a coffee shop).

Mike is the Senior Developer here at Asenka Interactive. His role includes design and development of custom WordPress websites for Asenka’s clients, complete various ongoing maintenance tasks, engineer custom solutions for web applications, as well as mentor junior developers.
Visual Communications is in Mike’s DNA. Working in his father’s printing business after high school he learned digital prepress and graphic design techniques. During this time the web was in its infancy. Mike was able to start learning basic web design and coding. He was able to grow his skills as the web became more and more complex.

Fast forward to modern web development, Mike built a framework based on WordPress Multisite to rapidly build and deploy 52 sites in 52 week in a niche industry. Launching a site is a feat in and of itself let alone one per week. He has also developed a custom marketing dashboard that aggregates data from various sources through API connections that displays a complete overview of the companies’ marketing initiatives and results. Currently Mike is working with modern JavaScript frameworks to create ultra fast and secure “headless” web applications.

In his free time Mike enjoys going on camping trips with his wife and 3 boys. Together they hike, mountain bike, fish, and relax by a campfire at night. One of Mike’s personal accomplishments was completing the Spartan Race Double Trifecta, this is a series of 6 outdoor obstacle course races, ranging in distances of 5k to 20k, usually taking place on the side of a mountain.