Action focuses on the specific thing you need a prospect to do to move them down your sales path. It can be as simple as signing up for a newsletter, or as committed as making a purchase. It all depends on what your sales funnel looks like. This step generally has the most measurable ROI potential. With the integrated tracking we can put on many campaigns you can determine the cost-per-acquisition to quantify effectiveness.
Technology Resource Corporation has been working with Asenka Interactive since 2006. In that time. Asenka has worked with our IS team to develop multiple mobile and web based applications. Many of our initiatives with Asenka require integration with our business systems. This part of the process is crucial to success and we could not be more pleased with... Read more »
– Greg Lazzaro – President, Technology Resource Corporation